About Us

From Humble Beginnings to Leaders in Fire Safety – All Fired Up are an award winning team

Years of growth, a legacy of trust. Discover the All Fired Up difference.

Awards-Finalist

At the heart of All Fired Up lies a commitment to safeguarding homes and businesses across the Central Coast. We specialise in a comprehensive suite of fire protection services, ensuring that every property we touch is equipped, compliant, and prepared for any fire-related contingencies. Our dedication goes beyond just providing services; we aim to be a pillar of trust and assurance for every client, ensuring their peace of mind.

Today, All Fired Up boasts a diverse team comprising seasoned fire technicians, certifiers, tradespeople, management experts, HR professionals, and specialists in marketing and basic training. Our growth has been a testament to the hard work and commitment of every individual who’s been a part of our journey.

Award Winning

Recognised for excellence, All Fired Up proudly holds the title of Fire Protection Association's Company of the Year for 2021.

Local Business

Rooted in the Central Coast community, All Fired Up is a dedicated local enterprise covering an extensive regional area.

Humble Beginnings

It all began in 2010 when lifelong friends, Craig Doyle and Andrew Mortlock, decided to turn their shared passion for fire safety into a reality. With a Ute and a dream, they laid the foundation for what would become All Fired Up. For nearly two decades, their dedication and vision transformed this dream into an award-winning, multi-million-dollar venture. In June 2022, after a remarkable 45-year career in the fire industry, Andrew Mortlock decided to hang up his boots. While his expertise and presence are dearly missed, the legacy he helped create lives on.
Now, Craig Doyle, as the sole owner and operator, carries forward the torch with renewed vigor and excitement for the future. Craig's vision for All Fired Up is clear: to uphold our independence and ensure we remain a locally-owned gem in the Central Coast. We take pride in our autonomy, steering clear of affiliations with national or multinational fire protection conglomerates. Our focus remains on collaborating with suppliers to offer top-notch products at competitive prices for our valued clientele. Whether you're a commercial entity, an industrial powerhouse, a residential community, or an individual homeowner, know that All Fired Up is here to safeguard you with integrity, efficiency, and unmatched expertise.

A Testament to Our Excellence

Our dedication to the craft and our clients hasn't gone unnoticed. In 2021, we were honored with the Fire Protection Association Harry Marryatt Company of the Year award for companies with 1-49 employees and a top 5 ranking finalist for all other years. This national accolade isn't just a trophy on our shelf; it's a testament to our team's hard work, our commitment to excellence, and our promise to deliver the best fire protection services nationwide. It's a recognition that fuels our passion and drives us to set even higher benchmarks in the industry. Join us in our mission to make the Central Coast safer, one property at a time.

All Fired Up Team Members

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Craig Doyle

Managing Director, Founding Partner, Owner

Donna Bevitt

Administration & Human Resources Manager

Keagan Robson

Service Manager

Tim Stone

Accredited Practitioner (Fire Safety)

Rhys Davy

Fire Technician - Electrical

Craig Hungerford

Fire Technician

Sam

Sam Fitch

Admin/Finance Assistant

Lily Wall

Admin/Compliance Assistant

Luke Sillaman

Fire Technician - Doors

Alex Matthews

Fire Technician - Electrician

Adam Sacco

Fire Technician - Electrical

Nicholas Louridas

Fire Technician – Plumber Sprinkler Fitter

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Phil Robinson

Sprinkler Fitter/Plumber

Andy Mortlock (Retired, Founding Partner)

Certifier

Why All Fired Up?

experience

Expertise and Recognition: With 50+ years of experience, All Fired Up is an industry leader, honored as the FPA Company of the Year in 2021.

fire-services

Comprehensive Services: We provide diverse fire services, including extinguishers and alarms, with custom solutions tailored to our clients’ specific needs and budgets.

certified

Commitment to Training and Innovation: We prioritise staff training, keeping our team updated with the latest fire safety regulations, ensuring clients receive advanced fire protection solutions.

Team

Environmental and Community Focus: Beyond core services, we prioritise environmental recycling and community outreach, promoting fire safety awareness through education programs.

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Craig Doyle

Managing Director, Founding Partner, Owner

Craig’s background is in management and business development, His experience has a broad scope, working with huge multinational companies, to small business.
Craig has an appreciation of the critical value of customer service. He is an experienced manager holding management roles both here and overseas.

Craig holds a Degree in Economics, with majors in Economics and Geo-planning and a sub-major in Business. With an extensive grounding in the building industry, Craig has combined his knowledge of management and auxiliary building services including fire protection to ensure All Fired Up’s clients’ needs are met in an efficient and cost-effective way.

In addition to his business acumen, Craig has extensive experience in local government, serving as an elected Councilor on Gosford City Council for over 18 years, incorporating 9 years as Deputy Mayor, retiring in 2016. Craig is a long time Justice of the Peace. He is passionate about his support of the Terrigal Trojans Rugby Club.

Donna Bevitt

Administration & Human Resources Manager

n April 2015 we secured the infamous Donna Bevitt -Financial Manager and HR extraordinaire. All Fired Up can’t even begin to express how thrilled we are to have the one and only Queen Donna Bevitt join the AFU family. Donna brings to the company many years of corporate management experience, incorporating Human resources management, Advanced Financial Management, and in addition WHS, RTW, Compliance skills and experience, that are unsurpassed.

Donna adds complete balance to the All Fired Up team with her caring, HR based and professional manner. Donna has a special talent for handling pressure and managing difficult workplace situations in a kind, yet on point way. Donna loves being a Nanny to her two grandbabies and is an all-round great person. All Fired Up hit the jackpot with Donna.

QUALIFICATIONS

  • Diploma of Human Resource Management
  • Diploma Disability
  • Diploma Business Frontline Management
  • Cert IV in Training and Assessment

Keagan Robson

Fire Service Plumbing Technician

Born and bred on the Central Coast, Keagan joined the All Fired Up Team in 2021. Keagan is a fully qualified plumber and in addition completed a Certificate II in Fire Protection, inspection and testing in 2022. Keagan commenced plumbing apprenticeship in 2016 completing much of his time in Sydney on large scale EBA commercial buildings.

An avid soccer fan, Keagan currently plays premier league soccer on the central coast! Keagan loves to travel and has visited over 20 countries. A very friendly guy with a great sense of humor, he is a trustworthy team player and an integral part of the All Fired Up Fire safety family.

Tim Stone

Service Manager

Tim joined All Fired Up in 2019, having progressed from a fourth-year electrician to currently our young achiever taking on the role of the All Fired Up Service Manager in 2022. Tim is keen to continue his development and is currently engaging in extensive training to ensure he is ahead of the pack in gaining additional qualifications and experience in the dynamic fire protection industry. Tim was nominated as a Young Achiever and a finalist in the national Fire Protection Associations Awards 2021. He is a fully qualified Electrician and has completed Certificate ii in fire protection.

A local guy, Tim was born in Gosford Hospital and grew up in the North Lakes area and loves living on the Coast with his partner and daughter. Tim is a keen soccer fan, playing the game since he was a young boy and enjoys coaching the under 18s.

Rhys Davy

Fire Technician - Electrical

Rhys has lived on the Coast since 2008 and completed his Electrical apprenticeship with Central Coast Council, formally Gosford City Council. Rhys has a true passion for industrial and commercial Electrical work. He is a fully qualified Electrician and has completed Certificate ii in fire protection.

His keen sense of attention to detail and his devotion to ensuring everything is done right is vital, particularly working in a lifesaving industry like Fire Protection. Rhys loves to travel, spending 6 months travelling through Africa and Europe in 2019, he loves to keep fit swimming.

Craig Hungerford

Fire Technician - Electrical

Craig has extensive knowledge of the industry and has been in fire protection for over 13 years, previously working for a large national Fire company, Craig brings vital experience to the team. Craig has completed a Certificate II in Fire Protection, inspection, and testing, and is qualified in Electrical Test and Tag.

Craig and his partner , and their 3 adult kids, have called the Central Coast home for over 25 years. Craig is proud of his indigenous heritage. A massive South Sydney fan, Craig loves to stay fit, and has played master’s Rugby League for over 15 years with the Central Coast Bulldogs.

Sam

Sam Fitch

Administration and Finance Assistant

Sam brings to the team a background in Administration and holds a Certificate IV in Accounting and is the perfect complement to the admin team. Sam is a great organizer and master juggler; a very calm levelheaded personality Sam brings that serenity to the sometimes hectic All fired Up workplace.

Sam grew up on the Central Coast and after spending time abroad in New Zealand, returned to the Central Coast to raise her young family. Sam is the proud mum and two boys and a young daughter. She joins the team with enthusiasm to assist in all areas of administration and finance and is a perfect fit for All Fired Up.

Lily Wall

Administration/Certification Assistant

A bright young star, All Fired Up team member Miss Lily Wall is a true local, born in Gosford Hospital and growing up in the Kincumber area. Lily attended Kincumber High and lives in Kincumber with her family.

Lily joined All Fired Up in December 2020, with a background in administration and working in Real Estate strata management Lily has brought her skills to this growing industry and is keen on a career path in the Fire protection area, with a focus on Commercial Fire protection. Completing her Certificate III in Retail, this customer service background leads Miss Lily to be the perfect director of first impressions in AFU reception.

A confident positive young woman, Lily loves the beach, music festivals, socializing with friends, travelling and she enjoys all life has to offer.

Luke Sillaman

Fire Service Technician

Luke adds a new string to the All Fired Up bow with his experience working with marine suppression systems including testing and filling cylinders. Luke has worked onsite servicing marine fire and safety equipment; these skills are invaluable particularly with the work All Fired Up do with our local boating community. Luke holds a Certificate II in Fire Protection, inspection, and testing and is commencing training in the specialty field of fire door installation and inspection and is qualified in Electrical Test and Tag.

Making the move from Sydney a few years ago with his young family, Luke loves the Central Coast lifestyle. He is a big Souths Bunnies fan and an avid fisherman. Luke enjoys the challenge and is keen to continue his career growth with All Fired Up.

Alex Matthews

Fire Technician - Electrician

Alex is a fully licensed electrician, completing his Electrical trade qualification in 2022. Alex completed a Certificate II in Fire Protection, inspection and testing in 2023. Alex is passionate about the gym, and a healthy lifestyle, he loves attending music festivals and is an avid Canberra Raiders supporter. Alex is thrilled to be working with the All Fired Up team and he brings with him an enthusiasm for the fire industry.

Adam Sacco

Electrical Technician

Adam joined the AFU team in early 2023, a true local, born in Gosford, grow up in Terrigal.

As do many local kids Adam started his working life working at McDonald’s and whilst still at school, he worked part time washing dishes at a couple of local restaurants.

Displaying a drive to succeed Adam followed his dream to become an electrician taking on an electrical apprenticeship with a Sydney based company and after completing his apprenticeship, he worked for 6 years in electrical construction and maintenance. Adam has experience in the sustainable Energy arena, working in the reduction/Power Factor Correction industry, where he developed a unique skillset that led him into the fire protection area.

Adam loves the outdoors, fishing, camping, hiking, and spending time with his partner and 3 kids proudly making Central Coast their home.

Nicholas Louridas

Fire Service Technician

The All Fired Up team is thrilled to call Nicholas Louridas one of our own, after many years as an AFU subcontractor Nic joined the AFU team in 2023. Nic is a trade qualified plumber of over 25 years, with 15+ years’ experience in the specific fire safety and protection industry. Fully Licensed, Nic also holds a certificate II in Fire Protection, inspection, and testing. Nick is also a qualified sprinkler fitter.

Nic specialty lies in testing, repairs, maintenance and compliance of sprinkler and hydrant systems, he is an expert in the field. Nic is qualified in Electrical Test and Tag.

Born, raised, and educated in Sydney, Nic is our All Fired Up Sydney “local”.

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Phil Robinson

Sprinkler Fitter/ Plumber

A long time local Phil moved to the Coast with his family as a toddler.

Entering the fire protection arena in 1997 and completed his fire sprinkler fitting apprenticeship in 2001.

Phil has a varied background working for small and large companies in construction enabling a unique perspective on fire safety installation, service and testing.

Growing up on the Coast he has the passion for the Coast community.

Phil is married with 3 kids and loves bodyboarding getting out in the water every chance he gets , he is  cricket fan, playing for both Kincumber and Lisarow Cricket clubs, Phil loves his footy and  follows the Paramatta Eels .

Andy Mortlock (Retired)

Certifier

As a founding partner, Andy bought a lifetime of experience in the fire protection industry. Andy completed his studies and is a graduate of the institute of Fire Engineers. along with being an accredited certifier. Andy remains as AFU back up certifier.

In June 2022 Andy retired and sold his share of All fired Up to Partners Craig and Tracey Doyle. Andy will always be available to support the All Fired Up team if required as his extensive industry knowledge and experience is invaluable, his friendship with Craig is lifelong.